Fly Cathay, Fly Greener
Imagine flying to Australia to see the Great Barrier Reef but all the sea life has gone; or arriving in Bangkok to find the most beautiful temples have been flooded. Dream destinations are under threat from climate change, which is why we developed a plan to address it.
At Cathay, our plan to combat climate change includes buying more efficient planes and biofuels – things we can do ourselves. Since 2007, we have been helping our customers to do their part as well.
We know that individuals, schools and businesses are trying to make greener choices. Reducing your carbon footprint is a big part of this. Fly Greener is our voluntary carbon offsetting programme that customers can sign up to when booking their flights, or any time after their trip.
Burning jet fuel releases carbon emissions into the atmosphere. Through Fly Greener customers can opt to pay a small fee that goes towards projects that offset the impact of those emissions. It can cost as little as HK$30 to offset emissions for a return trip from Hong Kong to Sydney!
Our projects not only reduce emissions, they also help people in developing countries by improving their health and more. Our current projects focus on improving cooking methods in Bangladesh and generating clean energy in India.
Bondhu Chula Cookstoves in Bangladesh
90% of the 160 million Bangladeshis cook on “three-stone” open fires in their homes, which wastes energy and produces smoke that causes more than 45,000 premature deaths a year.
The Bondhu Chula, or the ‘friendly stove’, is designed to ensure a more efficient burn reducing fuel use and the chimney takes the harmful pollutants out of the house. The project employs local entrepreneurs to produce and distribute the stoves. Fuel consumption can be reduced by approximately 50%, leaving families with more disposable income and better health.
Generating clean energy from organic food waste in India
An estimated 240million people in India are without electricity. Those who are connected suffer from poor output and regular power shortages. This causes residents to turn to natural resources for fuel, which can be harmful to health but also the local environment.
The project will distribute over 15,000 biodigestors across India to replace fuelwood grid electricity and other fossil fuels. These units can be used to produce cooking gas, heat or even electricity on the larger scale units. Poor households benefit from saving on fuel costs and cleaner air. The slurry generated by the units can also be used as an organic fertilizer, reducing the use of chemical fertilizer.
The next time you fly Cathay, Fly Greener and help us fight climate change, protect destinations and promote sustainable development around the world!
Check out our carbon offset calculator to see how affordable making a difference can be!